RESEARCH PART 1:

SPACE OF DIALOGUE (RESEARCH)

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Have you ever thought what place is visited the most in your neighbourhood? No? Then I have an answer for you! It is your local SUPERMARKET.​

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The research shows that we visit our local supermarket at least once in 2-3 days and what is even more important that it is filled by your neighbours.

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This map shows, that more than half of the residential neighbourhoods in Eindhoven have a local supermarket and what is even more interesting is that one supermarket  is usually 'responsible to serve' a specific neighbourhood.

RESEARCH PART 2:

Second part was focused on how supermarket can benefit neighbourhood. 

How this symbiosis can look like?..

To answer this question I dived into Oosterparkwijk neighbourhood in Groningen and made real connections and interviewed locals, government/non-profit organisations and, of course, a supermarket managers.

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Bellow you can see illustrated conclusions of this process:

RESEARCH PART 3:

The only question has left is how residents will react on such a project. Will they participate? Will they cook? or What do they think about the idea in general?..

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To answer this question was created an experimental event called 'What's your neighbour cooking' . Its aim was:

1. To see how many people would apply to my event;

2. Answer a question: Is a local supermarket can be a real tool to inform people about the events that are happening nearby?

9 people have applied just after 6 days of advertising.

4 people came to the event! 

An active reaction on a stand in JUMBO supermarket and the reaction of people during the event at Resto van Harte showed a big potential of the project.